RMI Fusion, a subsidiary of Response Mine Interactive, announced this week that it has launched a new media trainee associate program.
ATLANTA, September 20, 2019 — RMI Fusion, a subsidiary of Response Mine Interactive, announced this week that it has launched a new media trainee associate program.
As a direct-to-consumer customer acquisition firm, RMI Fusion offers a unique combination of its multi-brand platform. They use a comprehensive marketing approach where their call center works in tandem with an advanced analytics team to acquire customers for its partners strictly on a pay-for-performance basis.
RMI Fusion is in a state of evolution this year as it continues to expand its staff and business model according to EVP & managing partner Brent Wheeler:
“We are making a serious investment in our business by investing in growing and mentoring the marketers of tomorrow with our new media associate program,” says Wheeler.
To date, RMI Fusion has hired media associates every year to help focus on supporting the team in driving continued results for its performance marketing and sales call center clients in home services, insurance and healthcare.
This expansion has created an opportunity for recent graduates and marketers early in their careers to grow and learn in a fast-paced digital marketing agency working on customer acquisition programs for clients such as Trugreen, Terminix, American Home Shield, Comfort Medical and Aetna.
The associate program, spearheaded by SVP of Operations, David Secrest, consists of 5-6 media trainees who undergo intensive workshops and hands-on training during a month-long digital marketing bootcamp. Secrest has organized panels with the agency’s top experts in direct response and digital media to give trainees access to its very best marketers. As a result, RMI Fusion and its parent company Response Mine Interactive have onboarded three new team members as junior media associates.
RMI Fusion is managed by RMI Partner & EVP Brent Wheeler. Brent has pioneered customer acquisition programs and driven campaigns on the agency’s key healthcare and home services clients.
More information about Brent, the RMI Fusion team and its programs can be found at the corporate website.